Network Marketing Opportunities

The goal of social network marketing is to market one's products virally within social networks. These social networks are contained within existing social networking websites that facilitate the interaction between the individuals and optimally allow for viral marketing.

Social Network Marketing utilizes a social network service which focuses on building online communities of people who share interests and/or activities, or who are interested in exploring the interests and activities of others.

Great examples of social networking websites/services are

• Facebook and Myspace that allows users to create networks of friends and share information automatically, typical signs of a viral marketing tool with inherited viral characteristics.

• Flickr that allows for the exchange of photos and videos.

• YouTube the famous site for watching and sharing videos, thus allowing for easy placement of videos on websites, from where they can be distributed further.

• selfgrowth.com allowing you to create a network of experts. It simply requires the creation of an expert page, following which the exchange and liasson with like minded can take place.

The main types of social networking services are those which contain category divisions (such as former school-year or classmates), ways to connect with friends (usually with self-description pages) and a recommendation system to raise trust. 

Popular methods now combine many of these means. Examples include

• Facebook widely used worldwide

• MySpace, Twitter and LinkedIn being the most widely used in North America

• Nexopia (mostly in Canada)

• Bebo, Hi5, StudiVZ (mostly in Germany)

• iWiW (mostly in Hungary)

• Tuenti (mostly in Spain)

• Decayenne, Tagged, XING, Badoo and Skyrock in parts of Europe

• Orkut and Hi5 in South America and Central America and

• Friendster, Mixi, Multiply, Orkut, Wretch, Xiaonei and Cyworld in Asia and the Pacific Islands and Areapal in India.

How to get an overview of the characteristics of the best social medias? See a side by side comparison of the 10 best social networking websites.

Read here for more about Social Media Marketing describing all the general web tools that are useful for advertising ones brand and products.

Return from Network Marketing Opportunities page to Network Marketing page